NewU

NewU
​Utica's downtown has adapted and survived through economic shifts and a pandemic. Journalism students at Utica University highlighted some of the businesses downtown that define this city.


About the project
This is a project that was done by a group of Utica University students who wanted to capture the revitalization of the city of Utica. We wanted to take a focus on local businesses and new projects that are coming to the city currently. This is something we felt strongly about and chose as a team because we have gone to school in this city for the last four years and love to see the projects coming and support the businesses local to the area. Our team for this project was split up into three teams, writing, video and marketing, with each having their own tasks to help this campaign.